Tag Archives: Facebook

Rethinking Social Media

Screen Shot 2015 11 10 at 12 40 58 PM

Okay, I give up. I’m going to become more active on Facebook and Instagram. Instagram was never my speed, and I instinctively distrust Facebook with the volume of information that a frequently-updated social media platform takes in.

Besides, Twitter, Flickr, and my blog are serving my creative needs well. I Tweet little snippets of ideas and it’s a great place to announce stuff (new articles, podcast episodes, tattoos) to people who are interested in my work. I’ve been a Flickr user for (gads) thirteen years and it’s been a tremendous source of motivation to keep taking photos and getting better at doing it.

In the past month, though, I realized that I was reacting to Instagram and Facebook the way that they had been presented to me when I first encountered them. Why do I need Instagram? I have Flickr for my photoblogging. Why do I need Facebook? I have a blog. Plus, I hate the interface and they’re so grabby for more info about me.

(Every time I log in and it pesters me “Your user profile is only 42% complete!” and then it makes a wrong guess about where I live or where I went to high school…I just smile and smile.)

I figured out how to use Instagram: it’s going to be a place where I just place Interesting Photos, without blogging about their context. And I’ll feel free to go nuts with the styling because these shots (or versions of other photos I’ve taken) are designed specifically to be looked at on small phone screens.

I also noted that I managed to acquire a few thousand followers there without posting anything to it for years (I signed up for the account early, just to make sure I got the username). Okay, let’s turn the taps on.

It’s also nice to have a social media account where the only people I follow are family, and people who are somewhere on the “friend” spectrum. I get lots of news and entertainment info from my Twitter feed and I wouldn’t follow all of those websites and TV shows if I didn’t want to see their Tweets. It’s different for me on Instagram, where I know that every photo has a personal relevance to the life of somebody I know and care about.

As for Facebook? Everything I’ve always felt is still true. I don’t like it, I don’t think it’s well-designed, and I don’t trust it the way I trust Google (which, yes, is every bit as hungry for personal data).

But sometimes you have to do things you don’t like to get the things you want. Facebook is, beyond any argument, the only place I can post something and be sure that most of my friends and family will see it. Similarly, if I want to see what these people are up to…I need to dip into Facebook from time to time.

This thought had been in the back of my mind for a couple of weeks but the point was truly brought home after I casually posted a short video of myself at the LA County Museum of Art. As with the photo I’d posted of myself in my Halloween costume, I got some welcome nods from the family.

And! Something from one of my far-flung cousins. He and his wife — whom I’d never met — happened to be in LA that same week for a different conference. Without Facebook, we would never have found that out and I wouldn’t have had such a great evening with them the night before I left.

It therefore becomes a question of “Do I want to insulate myself from family and friends?”

Well, one hates to generalize. You’re asking me “Yes” or “No”?

Okay. “No.”

There are so many tools available to you. You can drown in them. They work if you understand what they can do, and assign a clear role to them.

So:

  • The Blog. Stuff like this. Things that don’t really work as columns and articles, either because they’re synaptic misfirings, or the Sun-Times (et al) can’t push a super-timely piece through the edit cycle and onto the website fast enough.
  • Twitter. Quickies, links, fun ideas that pop in my head…potato chips of creativity.
  • Flickr. The gallery venue of my highbrow attempts at Art.
  • Instagram. Photos in Halloween fun-sized Snickers portions.
  • Facebook. A private account that I only let my friends and family see. And I’m usually there to see my friends and family.

You win, Facebook jerks.

(Oh, sorry: I mean “the executive team,” not “friends and family on Facebook.”)

“Creep” by Scala & Kolacny Brothers (Amazon Advent Calendar day 20)

Album Art

Creep

Scala & Kolacny Brothers

Creep – Single

Genre: Alternative

You’d like to think that your musical tastes are fair, pure, and shrewd. You’d like to believe that you simply have an ear for good music and that if you applied a controlled, peer-reviewed scientific protocol for evaluating a song and deciding whether or not it’s worth ninety-nine cents to you, you’d find that the same input data would draw the same results every time. You’re not swayed by the fads of the day or by whatever mood you happen to be in at the time.

But of course, that’s rubbish. The tracks in your music library are the residue of that one specific moment in time when the song seemed to make sense to you. If you’re lucky, most of those tracks will continue to justify their places in your playlists and they’ll receive continued play. Inevitably, though, you’ll find yourself scrolling through the whole library and asking yourself “Why the hell did I buy this Celene Dion track?!?” and then the whole Incident will come rushing back to you.

(Lesson learned: if you agree to dog-sit your friend’s adorable terrier for a whole month, you should plan on a short period of emotional vulnerability after you give him back. It only lasts until you stop expecting little Corby to leap up at you and lick your face every time you come back home.)

(Shut up.)

And that’s just your personal life. You’re also being influenced by the culture at the time and by the trends that are controlling all of the popular music. For example, each generation’s youth-oriented anthems have had a slightly different response to a parent’s question “Why didn’t you go to school today?”

The 50’s: “I was way, waaaay too drunk.”

The 60’s: “Your generation went to school every day…and look how you screwed up the whole planet.”

The 70’s: “…Huh?”

The 80’s: “**** you and your ****ing corporate mother****ing manipulative bull****. I don’t have to ****ing go to school if I don’t ****ing want to. Did I say ‘**** you’ already? I feel like I haven’t said that. Well, my apologies if I’ve covered that ground already.”

The 90’s: “Because I’m stupid and I’m ugly and everybody hates me and I’m probably just going to kill myself next week anyway so what’s the point?”

When Radiohead released “Creep” in 1992, I was probably right in the middle of their target demographic. But I rejected it completely. Nirvana had proven that Self-Loathing Mopiness was extremely marketable. Dozens of labels noticed this. By the time “Creep” was all over the radio I’d had enough of that kind of music. Fortunately, music companies aren’t technically required to destroy all copies of every track that’s no longer a Top 100 hit. “Creep” resurfaced this year as the soundtrack of a brilliant teaser trailer for “The Social Network.”

The song is such a natural fit for Facebook and the rest of the social-networking experience that it seems incredible that nobody had ever used this song that way before. Just look at the lyrics:

I don’t care if it hurts,
I wanna have control
I want a perfect body
I want a perfect soul

I want you to notice
when I’m not around
You’re so very special
I wish I was special

But I’m a creep
I’m a weirdo
What the hell am I doin’ here?
I don’t belong here

See what I mean? Facebook and Twitter and the rest aren’t inherently good or bad. I reckon that most of its users regard it as simply part of a balanced breakfast of social interactions. Facebook is the bowl of Choc-O-Berry Cookie Blasters in the middle of a tray of fruit, milk, juice, whole-grain toast, and a small plate of liver.

But too many people use it as a shabby, last-ditch outlet for the fundamental human need to say things and feel as though people are listening to you. Nobody knows your name at work and you’re certain that if you quit today, the new guy could sit through a training video and then do your job just as well. Or maybe you’re a kid, and your older sister with the drug problem and your younger brother with the good grades get all of your parents’ attention.

Whatever: Nobody ever interrupts you on Facebook. And at any given moment, no matter where you are, you can thumb a few buttons on your phone and see that there are 18, 32, 71, 139 people listening to everything you say.

That’s not really a good thing. “I want you to notice when I’m not around” is the line in the song that resonates so well with how social networking can be abused. Virtual communities are so attractive because they’re just so easy. You might even have 100,000 Followers on Twitter. That’s a thrillingly high number and isn’t it lovely that they sometimes say nice things to you?

But what have you done for them?

Aha: that’s the point. These people notice when you’re not around and they make you feel Special. But they’ll never phone you at midnight to ask if you could meet them at a parking lot 40 miles away and jump-start their car. They’ll never ask you to help them move. They’ll never come to you for support when someone they love is terribly sick and they’re scared. You’ll never be required to sit on the opposite side of a table at a restaurant and help them walk through a decision to end a relationship that isn’t working out.

When you’re in the middle of doing nothing at all, do you find yourself thinking about these people?

When you say or do something selfish via Facebook and you wind up hurting someone — and it doesn’t matter that you were simply careless and thoughtless — do you have to acknowledge your actions and deal with the consequences?

World Of Warcraft allows you to battle powerful people and creatures in close combat. But it’s all fake; there’s no chance of getting hurt. Facebook is a fantasy game of a different sort. It simulates social interaction, while removing all of the personal risk as well as most of the consequences of your behavior. That’s what makes it such a shabby substitute for the real thing. It’s not enough to want others to notice you and hear you. The goal is to give as good as you get.

The movie trailer brought “Creep” back to my attention at a time when that kind of song wasn’t part of a popular trend. I think my larger problem, though, was with the song’s original arrangement. It was laid out like a traditional rock song, which didn’t work for me. You can’t sing about how lonely and cut off from Society you are when you’re clearly surrounded by musicians and standing in front of 3,000 screaming fans, can you?

Further, it’s too aggressive. The lyrics are profoundly self-loathing and the anger should be all inward, not out.

I much prefer the solo, acoustic version, which came out on a reissue of “Pablo Honey” recently. This one comes across more like a problem that the singer thinks he’ll never solve, as opposed to the reason why he ordered all of those guns off of the Internet.

This third version in the “Social Network” trailer is haunting. Despite my earlier protestation that this song shouldn’t be performed by a whole band, “Creep” displays some powerful shading when it’s sung by a choir of young women. One person singing about loneliness is sad. A dozen or two people singing those lyrics at the same time can be profound. It illustrates the irony of the problem. Your feelings of being completely disconnected and cast out from society only underscore how human you really are. Everybody feels that way.

I’d like to believe that if any of these singers were able to shake themselves out of their self-loathing long enough to look around and see the other people in the room, maybe someone would say to another “OMG! You’re a creepy loser whom nobody would ever like? Me too!!! We should totally hang out!!!!”

(And then maybe the next tune would be something from “Mary Poppins.”)

Listen to “Creep” by Scala and Kolacny Brothers on Amazon MP3.

As always, the above link is embedded with my Amazon Associates ID. If you click it, any purchases you make during that Amazon session will result in my receiving a small kickback in the form of Amazon gift credits. I swear to God I won’t spend them on anything necessary or sensible.